Bell & Ross Puts Three Aircraft on a 41mm Ceramic Radar Dial
Bell & Ross shrinks its Radar display into the 41mm BR-03 in black ceramic: 999 pieces, $5,100, and aircraft instead of hands. Specs and the catch.
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Most watch brands add a color or a new bracelet and call it news. Bell & Ross did something stranger with the BR-03 Green Radar Ceramic: it took the Radar display, a dial that reads like an aircraft screen, and fitted it into the brand's 41mm square case for the first time.
What is new
Instead of hands, three aircraft silhouettes each ride their own rotating disc to mark the hours, minutes and seconds. The discs are black with a green gradient, and each aircraft carries Dark Green Super-LumiNova, so the dial glows green in the dark. Over it sits a sapphire crystal tinted green with a target marking applied under the anti-reflective coating. Bell & Ross calls it a new way of reading time, and that is fair: you read position, not hands.
Specs at a glance
The case is micro-blasted black ceramic, 41mm wide and 10.6mm thick, with 100 meters of water resistance. Inside is the automatic Calibre BR-CAL.327 with a 54-hour power reserve. It ships on black rubber with an extra black synthetic canvas strap in the box. Bell & Ross limits the run to 999 pieces.
Price and availability
Bell & Ross lists the watch at $5,100 in the US. When we checked on October 10, 2026, the official product page marked it unavailable with delivery at the end of October, so this is a reservation-style launch, not a shelf item. Prices and stock can change.
Who it is for
This is a design watch, not a daily-driver diver. Ceramic keeps the 41mm case light and scratch-resistant, and the square shape sits flat on the wrist. If you want something more traditional, our best luxury dive watches cover the safe route, and the Zenith Defy Chronograph is another bold, modern take. For a cheaper limited run, see the Nivada Grenchen F77. More launches live in our watches hub.
The catch
At $5,100 you pay for the idea, not for a hand-finished movement. Reading three aircraft is slower than glancing at hands, which some people will love and others will hate. And a 999-piece run at the end of October means you may be waiting.
Our read
Bell & Ross keeps making watches that look like cockpit instruments, and this is the most wearable Radar yet because of the size. We have not handled it: this is our read of the brand's page. If the idea hooks you, reserve it early.
Shop the look
Our guides for this look: 6 Snoopy Watches From Timex Worth Wearing Right Now · 8 Luxury Dive Watches You Can Actually Wear Every Day
FAQ
How much is the Bell & Ross BR-03 Green Radar Ceramic?
Bell & Ross lists it at $5,100 in the US (EUR 4,900 in France). Price checked October 10, 2026; it can change.
Is it available now?
The official product page showed it as unavailable with end-of-October delivery when we checked. Ask an authorized dealer or the brand about reservations.
How many were made?
It is a limited edition of 999 pieces.
How do you read the time without hands?
Three aircraft each move around their own rotating disc, marking the hours, minutes and seconds against a target-style grid.
