Valentino Uomo Born in Roma Review: The Studded Bottle With a Woody, Violet-Leaf Scent
Valentino's Uomo Born in Roma EDT is a woody vetiver scent with violet leaf, ginger and sage, from $110 to $138 at Macy's by size. Who it suits and the catch.
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Valentino's Uomo Born in Roma is one of the easiest bottles to recognize on a shelf: black glass studded like the house's Rockstud, with a pink label. The scent matches the bottle in one way: it is not a quiet one. This is our read of the Macy's listing and its fragrance notes, not a smell test.
What it is
Macy's describes Uomo Born in Roma as a woody vetiver aromatic fragrance with a violet-leaf accord and a sage note. The listed notes are violet leaf, ginger and cedar on top; sage, lavender and a salty accord in the heart; and vetiver and gaiac wood at the base. In plain terms, that points to a green, woody scent with some spice and a mineral edge, a fit for cooler weather.
Price and where to buy
Macy's listed the eau de toilette from $110.00 to $138.00, depending on the size. Macy's also sells gift sets of the same scent; compare the cost per milliliter before you pick one, and check the size on the product page before you compare prices.
When to wear it
Fall evenings, dinners and weekends are where a woody, spiced scent like this makes sense. For the office, spray lightly: a statement bottle does not need a statement dose. Our best fall colognes guide has other picks for the season, and our Hermès Terre d'Hermès deal is a different, citrus-woody take at a similar price level. If you like to match scent to wardrobe, see how to wear an overshirt for fall layers.
Who it is for, and the catch
It is for the man who wants a fragrance that looks as good on the dresser as it smells, and who likes woody-green scents. The catch: eau de toilette is lighter and shorter-lived than an eau de parfum, and scent is personal, so sample it first. More in Style and the fragrance archive.
Shop the look
Our guides for this look: The Best Colognes for Men This Fall · 5 Fall Fragrances for Men, Ranked by Price per Ounce
FAQ
How much is Valentino Uomo Born in Roma?
Macy's listed the eau de toilette from $110.00 to $138.00, depending on the size, on October 2, 2026. Prices change, so check the size you want on the Macy's page.
What does Uomo Born in Roma smell like?
Per Macy's description, it is a woody vetiver aromatic with a violet-leaf accord and a sage note: violet leaf, ginger and cedar on top, sage, lavender and a salty accord in the heart, and vetiver and gaiac wood underneath. We have not smelled it ourselves.
